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Startup Strategy

A collection of 2 issues

What is the 40-20-40 Rule in Software Engineering? (And Why Your Startup Probably Needs It)

Here's a question I get from founders at least once a week: "Why is my development team so slow?" Usually, they're not slow. They're just drowning. Drowning in feature requests from customers who threaten to churn. Drowning in technical debt that'

Build vs Buy: When to Go Custom (And When Not To)

You've validated your idea. You've got early customers. Now comes the million-dollar question: Do you build custom software or buy off-the-shelf? It's one of the most consequential tech decisions a founder makes. Get it right, and you unlock competitive advantage and long-term scalability. Get